customer satisfaction in hotel industry research paper


Thus, the research aims to develop stronger market value through brand identity and brand image perceptions of the customer. CUSTOMER SATISFACTION IN HOSPITALITY Veronika Rudchenko ADVERTIMENT.L'accés als continguts d'aquesta tesi doctoral i la seva utilització ha de respectar els drets Hence, exploring the importance for customers of hotel attributes in hotel selection is indispensable. 1 INTRODUCTION 2 DATA COLLECTION 3 ANALYSIS 4 GRAPH 1 - AGE BY GENDER … Keywords: Customer satisfaction, hotel industry, services INTRODUCTION Customer satisfaction is a growing concern within the hotel industry and a number of studies have been carried out in the same context by different researchers. In this paper, after a review of the main literature on customer satisfaction and retention in the hotel industry, we confront a real case (Hotel Sporting Club of Cefalù, Sicily, Italy) and analyze, using a qualitative methodology, If you would like this paper removed from our website, please contact us our Contact Us Page. In hotel industry customer satisfaction is largely hooked upon service quality.
This study focused on service quality and customer satisfaction: a case of hotel industry in Kenya. It is a descriptive research in nature. This study therefore attempts to fill the gap by investigating the impact service quality has on customer satisfaction in the hotel industry of a developing country Ethiopia. Customer satisfaction has become ansignificant performance indicator for the hospitality industry/business, as it A management approach focused on customer satisfaction can improve customer loyalty, thus increasing the positive image of the touristic destination.

The sample population is 30 employees each from the two aforesaid organizations. A total of 384 and 371customers This sample paper on (Sample Research Paper on Customer Satisfaction in the Hotel Industry: a Study of a Favorite Hotel)was uploaded by one our contributors and does not necessarily reflect how our professionals write our papers. Ahmad, 2013) very few has been done in the hotel industry (Khan & Fash, 2014) and even fewer in the context of developing countries (Ramsaran-Fowdar, 2007). The hotel industry is highly service oriented as through the experiences, customers’ form opinions by comparing the service encounters against their expectations. research paper on customer satisfaction in hotel industry Determinants of Customer Satisfaction Determinants of Customer Satisfaction in the Hotel Industry [Name] [University] [Instructor] Table of Contents Serial No. Customer satisfacti on is a growing conce rn within the hotel industry and a number of studies have bee n carried out in the same context by different researchers. Improving customer satisfaction is a critical component of the hospitality industry’s value proposition to the guests (Siguaw a. Enz, 1999). The goal is to explore and examine the factors of customer loyalty, customer satisfaction, and hotel branding for the betterment of organisation’s operating in the hotel industry.

The study aims to measure employee satisfaction at two organizations viz, Taj Mahal Hotel and ITC Maurya Hotel, and to analyze which parameters play an important role in determining overall Employee Satisfaction.
Further, the mediating effect of customer satisfaction on the relationship between exogenous latent variables and endogenous latent variable was investigated. Consequently, the hospitality industry spends millions of dollars per year to better assess guest satisfaction and understand the elements of loyalty.